Despite tough competition, it’s clear why Sephora and Estee Lauder are our 2020 Editor’s Choices for beauty products.
There are plenty of reasons these two sites stand out from the crowd when it comes to offering beauty and personal care products. First, Sephora.com and EsteeLauder.com are both unrivaled in their ranges of skin care products, cosmetics, hair care items, and fragrances. Between them, you’ll discover more than 600 contemporary and classic brands from the hottest names in the industry. Whether you’re looking for your tried and tested favorites or something bold and different, Sephora and Estee Lauder are guaranteed to have you covered.
As well as stocking their own premium beauty lines, Sephora gives you access to products from gold standard companies like Fenti Beauty by Rhianna, DIOR, Marc Jacobs, Yves Saint Lauren, and Clinique. While Estee Lauder’s brands are all in-house, don’t be fooled into thinking this limits their selection – their e-store features over 22,000 products!
What really makes these two companies stand head and shoulders above the rest is their dedication to their craft, which goes above and beyond selling products. At Sephora.com you’re just a click of a button away from booking one of their expert in-store sessions with a cosmetic professional. Not only can they take care of your makeup or brows for you, but they also offer top tips, guidance and advice. After a lesson with one of their team, you’ll have perfected your routine and discovered the optimum look. Similarly, Estee Lauder offer a range of 10 to 30 minute sessions in their stores that can help you find the perfect makeup shades, a tailored skincare regimen, or your new favorite fragrance. Where Estee Lauder really stands out is their live online beauty chat – between 10am – 10pm Monday to Friday, and 4pm – 10pm on Sundays, you can speak directly with one of their beauty consultants to ask them any of your burning beauty-related questions.
So, how easy is it to shop with Sephora and Estee Lauder? The answer is: extremely! Not only do both sites make it simple to find exactly what you’re looking for, their ordering processes are clear and transparent. What’s more, if you like to shop on the move you can download both of their cutting-edge apps from Google Play or the Apple Store. Sephora’s app is home to BeautyFeed, their app-exclusive blog packed with the latest fashion and beauty news and stories. Estee Lauder’s app also showcases their blog, but you’ll can access Estee Stories through their website as well.
We also love Sephora and Estee Lauder for their competitive prices, tempting sales, and loyalty reward schemes. There are discounts to be had when you sign up for their mailing lists or take part in their credit schemes, and you’ll also qualify for free shipping when you order over a set amount.
With the combination of their huge ranges, professional experience, and superb prices, it wasn’t hard to identify Sephora and Estee Lauder as our 2020 Editors Choices in the beauty & cosmetics category.